Patient Adherence Programs Built for Specialty & Rare Disease Therapies
Patient Adherence Programs Built for Specialty & Rare Disease Therapies

Patient Adherence is a Significant Challenge for the US Healthcare Industry
45% of the American population has one or more chronic conditions that require medication, and starting and staying on these complex therapies isn’t easy.
1
OUT
OF
3
3
OUT
OF
4
69%
patients never start medication prescribed by their doctor
patients become non-adherent to their medications
of medication-related hospital admissions are due to poor adherence
Poor Patient Adherence is Due to Barriers Patients Face
Momentum Integrated Approach to Medication Adherence
Momentum has a digitally-integrated, human-centered approach to boosting medication adherence


Old Model
Human Only
Cannot expand to meet the demand; inefficient, inconsistent and expensive


Ineffective Model
Digital Only
Creates a divide between those who are comfortable and those who are not, and risks widening gaps in health equality and access
Foundational Elements of Momentum Patient Adherence Programs

Establish trust early on
Provide consistency of support
Build direct relationships with patients
Listen and learn from interventions
Make it convenient
Personalize all aspects
Keep it simple
Go beyond the medicine
Be empathetic
Incorporate a feedback loop to HCPs
Related Resources

Report
2026 Asembia Insights and Takeaways
Pricing policy is reshaping program design. Agentic AI is transforming operations. PBM transparency is raising the bar on proving value. And human connection still drives adherence where technology falls short. Momentum Life Sciences breaks down five insights that capture where patient support is headed — and what it takes to keep up. Read the full recap.

Report
Hub East 2026 – Patient Engagement Insights
Explore insights and key takeaways from Hub and Specialty Pharmacy East 2026. Inside, we highlight the biggest themes shaping patient and HCP engagement—smarter front-end experience design, measurable outcomes, and the enduring importance of human connection in high-touch moments. Discover why industry leaders are talking about these perspectives and how they apply to real support programs.

Report
The Front-End Shift: How Pharma Is Reallocating Patient Services Spend
Our March Patient Services Report explores a fundamental shift in life sciences: the reallocation of patient services spend toward purpose-built, front-end patient and HCP engagement. As manufacturers face delayed starts and early discontinuation, leading organizations are prioritizing engagement models that address the human and behavioral drivers of access, affordability, and adherence—before patients fall through the cracks. The front-end shift is here.

Report
The Heart of Connection: Quantitative Impact of CNE Engagement Strategies
Nurse-led engagement continues to play an important role in shaping the patient experience, particularly at therapy initiation. Our February Patient Services Report examines how Clinical Nurse Educator engagement strategies correlate with trends in patient opt-in, first-fill, and longer-term persistency. Explore how early, education-based support may influence engagement across the therapy journey.


