Patient Adherence Programs Built for Specialty & Rare Disease Therapies

patient adherence

Patient Adherence is a Significant Challenge for the US Healthcare Industry

45% of the American population has one or more chronic conditions that require medication, and starting and staying on these complex therapies isn’t easy.

1

OUT

OF

3

3

OUT

OF

4

69%

patients never start medication prescribed by their doctor

patients become non-adherent to their medications

of medication-related hospital admissions are due to poor adherence

Momentum Proven Ability to Increase Patient Adherence

80%

patient opt-in to program

90%+

patient continuation in program

67%

average improvement in adherence

67%

average reduction in medication abonnement

99

average patient NPS of program

Poor Patient Adherence is Due to Barriers Patients Face

  • Not knowing how to cope with the reality of having a chronic disease
  • Not understanding how to integrate the medication into day-to-day living 
  • Not being confident in staying motivated to take a therapy that isn’t a cure and takes time to show efficacy

  • Not knowing about their disease
  • Not understanding their medication and why they’re taking it
  • Not being confident to manage the therapy inclusive of administration, dosing and side-effects

  • Not knowing what to expect at each stage of the treatment journey
  • Not understanding what resources are available to you
  • Not being confident in how to navigate a fragmented, complex system

  • Not knowing how to pay for the medication
  • Not understanding steps to receive the medication for the first time
  • Not being confident in understanding who to go to with questions and concerns

Momentum Integrated Approach to Medication Adherence

Momentum has a digitally-integrated, human-centered approach to boosting medication adherence

patient adherence old model
medication adherence

Old Model

Human Only

Cannot expand to meet the demand; inefficient, inconsistent and expensive

Momentum patient adherence

Momentum Patient Engagement Model

Combines Human-Centered Design

Building emotional connections with an expert to get to the heart of issues that apps alone cannot

with Digital Health

Enhancing the experience and providing a data-driven feedback loop

patient adherence old model
medication adherence

Ineffective Model

Digital Only

Creates a divide between those who are comfortable and those who are not, and risks widening gaps in health equality and access

Foundational Elements of Momentum Patient Adherence Programs

Momentum approach to medication adherence and patient adherence

Establish trust early on

Provide consistency of support

Build direct relationships with patients

Listen and learn from interventions

Make it convenient

Personalize all aspects

Keep it simple

Go beyond the medicine

Be empathetic

Incorporate a feedback loop to HCPs

Related Resources

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    Report: From Transaction to Transformational Patient Engagement

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    Embracing a New Era of Drug Distribution

    Pharma's DTC shift offers convenient access to therapies, but access alone isn't enough. Success requires pairing digital efficiency with meaningful human connection to help patients succeed on their treatment journeys. Learn more in our October Patient Services Report.